Message: Return type of CI_Session_database_driver::open($save_path, $name) should either be compatible with SessionHandlerInterface::open(string $path, string $name): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Message: Return type of CI_Session_database_driver::close() should either be compatible with SessionHandlerInterface::close(): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Message: Return type of CI_Session_database_driver::read($session_id) should either be compatible with SessionHandlerInterface::read(string $id): string|false, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Message: Return type of CI_Session_database_driver::write($session_id, $session_data) should either be compatible with SessionHandlerInterface::write(string $id, string $data): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Message: Return type of CI_Session_database_driver::destroy($session_id) should either be compatible with SessionHandlerInterface::destroy(string $id): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Message: Return type of CI_Session_database_driver::gc($maxlifetime) should either be compatible with SessionHandlerInterface::gc(int $max_lifetime): int|false, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Managing a successful healthcare practice requires your practice to stand out from the competition while establishing your business as trustworthy and professional. To achieve this goal, you must first create a functional marketing strategy. Email newsletters are one of the most powerful digital marketing tools to retain existing patients for a healthcare practice. Email newsletters are periodic letters that are used to send information to patients about health-related issues such as how to stay healthy, diets or recent trends in healthcare, or any promotional offers.
As part of our periodic electronic newsletter service, we work with our clients to create newsletters that exclusively meet the needs of their specific practice. Our first step is to understand our client's ideas about the newsletter, why it is being sent, what purpose it serves, and how it is going to generate more leads. For example, for a dermatology practice the purpose of the newsletter may be to inform patients about a special offer for a facial cream or a skincare treatment that is being offered. However, for a family medicine practitioner, a newsletter can serve as a method of communication and staying in contact with existing patients. This constant contact creates a sense of mutual loyalty by offering information on good healthcare habits and attracting new patients.
Email electronic newsletters create and increase brand awareness for a healthcare practice. If people read the newsletter, they will think about the practice which means they are reminded of the brand. They may also tell friends and family about the practice and the content of the article. Word of mouth is the best form of referral, which can result in even more brand awareness. This is how new patients may establish a relationship with a particular practice. We recommend for newsletters to be periodic and continuous. This creates a sense of expectation by your patients that you are going to send them a newsletter. Some of them might even wait for it.
Email newsletters, if done right, can generate amazing results and become a key resource to your targeted audience. Email newsletter strategy is highly effective because emails are part of everyone’s lives. To some patients, emails are often deemed as much more personal than traditional online advertisements, allowing you to connect with your patients and build goodwill.
You can easily activate your electronic newsletter campaigns through the healthcare provider dashboard provided FREE through our virtual practice platform. Let us help you build and maintain a successfully healthcare practice.
